Last updated: May 2026 — James Whitfield, Atslocksmith

Privacy Policy

Last updated: January 2026

This Privacy Policy explains how Atslocksmith, operated by James Whitfield and accessible at atslocksmith.co.uk, collects, uses, stores, and protects personal information obtained from visitors to this website. By continuing to use atslocksmith.co.uk, you agree to the practices described in this document. Please read this policy carefully before submitting any personal data through this site.

1. Who We Are

Atslocksmith is a casino and gambling review website serving users in Great Britain. The website publishes independent editorial content, including reviews of online casinos operating outside of GamStop. The data controller responsible for your personal information is:

James Whitfield
Owner and Operator, Atslocksmith
Website: atslocksmith.co.uk
Email: [email protected]

2. Information We Collect

Atslocksmith may collect the following categories of personal and non-personal information when you interact with atslocksmith.co.uk:

• Usage Data: IP addresses, browser type, operating system, referring URLs, pages visited, and time spent on pages.
• Contact Information: If you contact us via email or a contact form, we may collect your name and email address.
• Cookie Data: Information stored through cookies and similar tracking technologies, as described in Section 4 below.
• Analytics Data: Aggregated statistical information about how visitors use atslocksmith.co.uk, collected through third-party analytics services.

We do not collect sensitive personal data such as financial details, government identification numbers, or health information through this website.

3. How We Use Your Information

The information collected through atslocksmith.co.uk is used for the following purposes:

• To monitor, maintain, and improve the performance and content of atslocksmith.co.uk
• To respond to enquiries submitted directly to James Whitfield or the editorial team
• To analyse visitor behaviour and preferences in order to enhance user experience
• To comply with applicable legal and regulatory obligations
• To detect and prevent fraudulent or abusive activity on the website

4. Cookies and Tracking Technologies

Atslocksmith uses cookies and similar technologies to operate and improve atslocksmith.co.uk. Cookies are small text files placed on your device when you visit our website. We use the following types of cookies:

• Essential Cookies: Required for basic website functionality and cannot be disabled.
• Analytics Cookies: Used to gather aggregated data on page visits and user behaviour via tools such as Google Analytics.
• Advertising and Affiliate Cookies: Placed by third-party casino operators or affiliate networks when you click outbound links from atslocksmith.co.uk.

You may manage or disable cookies through your browser settings at any time. Note that disabling certain cookies may affect the functionality of this website.

5. Third-Party Links and Affiliate Disclosures

Atslocksmith contains links to external casino websites and platforms. When you click these links, you leave atslocksmith.co.uk and visit third-party websites that operate under their own privacy policies. We are not responsible for the data practices of any third-party sites. We strongly encourage you to review the privacy policies of any external website before providing your personal information.

Some links on atslocksmith.co.uk are affiliate links. We may earn a commission if you register or deposit on a partner casino site. This does not affect the editorial independence of our reviews.

6. Your Rights Under GDPR

As a resident of Great Britain or the European Economic Area, you have the following rights regarding your personal data under the UK GDPR and the Data Protection Act 2018:

• Right of Access: You may request a copy of the personal data we hold about you.
• Right to Rectification: You may request that inaccurate or incomplete data be corrected.
• Right to Erasure: You may request deletion of your personal data where no legitimate basis exists for its retention.
• Right to Restrict Processing: You may request that we limit how we use your data in certain circumstances.
• Right to Object: You may object to processing based on legitimate interests.
• Right to Data Portability: You may request your data in a structured, machine-readable format.

7. Data Retention

Atslocksmith retains personal data only for as long as necessary to fulfil the purposes outlined in this policy or as required by law. Contact correspondence is generally retained for no longer than 24 months. Analytics data is retained in accordance with the settings of our third-party analytics providers.

8. Data Security

James Whitfield and the team at atslocksmith.co.uk implement reasonable technical and organisational measures to protect personal information against unauthorised access, loss, or disclosure. However, no method of internet transmission is entirely secure, and we cannot guarantee absolute security.

9. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be published on this page with an updated effective date. Continued use of atslocksmith.co.uk after changes are posted constitutes your acceptance of the revised policy.

10. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the handling of your personal data, please contact the responsible person directly:

James Whitfield
Atslocksmith
atslocksmith.co.uk
Email: [email protected]

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been processed unlawfully.